Spreading Your Message Through Social Media
This year one of my professional goals is to ensure that I am using social media effectively as a tool for my consulting business, Bee Line Consulting, as well as for the advocacy efforts of the Colorado Montessori Association. There are so many opportunities to spread a message and share an idea through social media. One of the reasons using social media to promote your vision is because it allows people to hear the idea on their own time and terms. They don’t have to show up to a meeting or even agree to talk to anyone. An effective message is one that has a call to action that supports individuals in engaging in a way that works for them.
Facebook has been an incredibly valuable tool for the Colorado Montessori Association. Through the use of this site we have been able to share specifically about the work of the organization, but we are also able to share research and news coverage that is aligned with our advocacy mission. Each time we post to facebook we are able to reach a wide audience and help them become better informed citizens and advocates.
Twitter is a platform that I see as useful for making connections with specific individuals or organizations. Each and every time I tweet at another account, I gain new followers. This puts me in a position to spread any message, idea, or service I have to offer to a huge audience while also making personal connections with people and important organizations all over the world.
This week I had the amazing opportunity to present on Public Policy and Advocacy at the state level at the Association Montessori International, USA conference in Atlanta. It is always incredible to connect with people in person and hear their stories and learn from them. After these in person events, staying connected and continuing to support one another is made significantly easier with social media. One-to-one contact with people all over the world is a critical component of effective advocacy. Making change happen is often a result of who you know.
What do you do to connect with your community on social media?
Find me on social media!
~ by vegucationmama on February 15, 2015.